Review: Smart Ass Beauty, Donkey Milk Skincare Range

Probably many of you heard the legend of Cleopatra and her donkey milk baths to keep her well known beauty, I believe most of us can’t have such a luxurious treat at home but certainly we can enjoy the properties of donkey’s milk in our everyday skincare routine, that’s why I’m gonna share my experience with the products from Smart Ass Beauty, a new Cruelty Free brand developed in the UK and produced in Sardinia Italy.There is so much to talk about Donkey Milk, this particular ingredient contains antibacterial and anti-inflammatory compounds this is why is highly recommended for people with problematic skin like acne, rosacea, eczema, redness and psoriasis. 

Contains vitamins A, B1, B2, B6, C, D, E and K. Vitamin E absorbs the harmful UV light, prevents dark spots, wrinkles, and helps treat inflammation on the skin. Vitamin C brightens uneven skin tone while diminishing the look of fine lines. Vitamin K for sunspots, stretch marks, spider veins and dark circles, Vitamin A exfoliates and renews the skin, Vitamin D improves skin tone and can help treat psoriasis. The vitamin B compound helps to regulate the production of pigment in the skin, to prevent dark spots and pigmentation. and assists the body with the metabolism of protein to promotes the growth of healthy skin cells and repair damaged skin.

Omega-3s and their sister essential fatty acids, omega-6s, both of which are found in skin, can be effective moisturisers when applied topically. Just as when you consume them, rubbing these fatty acids on your skin helps bolster the barrier and improve smoothness repairs cell membranes and fights free radicals. the vitamin C also encourages the fading of scars and discoloration, evening skin tone, and helps with acne and wrinkles.

If we talk about super foods applied to skincare milk from certain animals like donkeys we talk about a multitasking ingredient with several solutions for the skin.


This solid and delicate cleansing bar is suitable for face and body.  The rich percentage of donkey milk cleanses and moisturises the skin, making it soft and elastic. Precious fatty acids protect the membranes of the skin while Lysozyme attenuates skins inflammatory state and plays an important antibacterial action. Antioxidants help counteract the formation of free radicals, filter sunlight and intercept UV radiation.


Sodium Rapeseedate, Sodium Coccate, Donkey Milk, Glycerine, Naturally obtained perfume from oils Limonene, Linalool, Sodium Citrate, C.I77891,C. I 77019, C.I 77861.

As this cleansing bar is for body and face I decided to split it half to try it out in both ways, starting with me face I have combination skin but in the last month it started to become dry so I have been far more careful and avoided harsh cleansers, I do have quite sensitive skin with tendency to rosacea and acne. I used it as simple cleanse for the morning and as first cleanse in the night, fair enough it has a nice cleansing power without leaving the skin tight and itchy it actually leaves a moisturised feeling. Now for the body I have been also ditching highly scented soaps and body creams as they were messing with my skin pH, I started feeling it very itchy and even with red marks sometimes, in this sense the bar cleanse well too without causing any irritation.

Luxury Cream Cleansing Bar is 100g for £15.95


Made with 98% pure fresh donkey milk, is packed with vitamins (A,B,C,D,E), minerals, amino acids, protein and omega 3 & 6. It is an extraordinary adjutant in the cell membrane regeneration process. It regenerates the skin and reduces skin ageing effects. The serum is an excellent anti-acne and healing agent, stimulating cell renewal and reducing wrinkles, pimples and sunspots. Helps hydrate, smooth, lift, nourish, rejuvenate and renew the skin. On an aesthetic level it has an extraordinary tensor (botox) effect making the skin tighter, luminous and compact.


Donkey Milk, Xanthan Gum, Phenethyl Alcohol, Caprylyl Glycol, Parfum, Hydroxycitronellal, Coumarin, Limonene, Linalool, Benzyl Alcohol. Free from chemical preservatives, parabens and phenoxyethanol.

When a serum starts to show effects pretty fast that’s a good sign, I don’t have wrinkles or fine lines but my problem is with pigmentation, rosacea, pores, acne an lack of glow, and a couple of other issues. After 3 days using I started noticed a better skin tone and glow, softer to the touch, no redness. I don’t get results so fast or so easily specially as my skin suffers a lot from hormonal acne so is hard to tame.

Wrinkle Rewind Super Serum is available in 30 ml and 50 ml for £59 and £86


This mega moisturising cream made with 78% pure fresh donkey milk is enriched with wheat germ, rosehip, lentisk hypericum and olive oils. Packed with vitamins (A,B,C,D,E), minerals, amino acids, proteins and omega 3 & 6. This truly amazing cream helps hydrate, smooth, lift, nourish, rejuvenate, renew and exfoliate the skin. Combating the signs of ageing, soothes redness and helps stimulate the formation of new collagen elastin and fibroblasts. Skin looks silky, tighter, smoother and more compact.


Donkey Milk, Aloe Barbadensis Leaf Juice, Cetearyl Olivate, Helianthus Annuus Seed Oil, Parfum, Sorbitan Olivate, Xanthan Gum, Tocopheryl Acetate, Panthenol, Olea Europaea Fruit Oil, Pistacia Lentiscus Oil, Cetearyl Alcohol, Rosa Moschata Seed Oil, Prunus Amygdalus Dulcis Oil, Triticum Vulgare Germ Oil, Hypericum Perforatum Flower/Leaf/Stem Extract, Allantoin, BTH, BHA, Citric Acid, Potassium Sorbate, Phenethyl Alcohol, Caprylyl Glycol, Sodium Benzoate, Sodium Sulfite, Hydroxycitronellal, Geraniol, Butylphenyl Methylpropional, Citral, Citronellol, Coumarin, Limonene, Hexyl Cinnamal, Linalool, Benzyl Alcohol.

I love the texture from this cream because is not too light to the point of disappear in minutes neither too heavy, I can easily use underneath my SPF without getting a greasy mess, didn’t clog my pores or made me break out. Redness got controlled and all the puffiness in the morning get easily away after giving a good facial massage with this cream.

Wrinkle Rewind Mega Moisture is available in 30 ml and 50 ml for £63 and £94

I was quite surprised with the results from this skincare range, I would probably suggest making a body cream, a milk cleanser or shower milk cleanser but is a new brand and obviously developing products take it’s time. these products are suitable for any skin type but I highly recommend them for anyone suffering of problems I listed before or simply if you have very sensitive skin like me. totally recommend them.


Evelin x


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